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Toolkit · ICP + TAM Mapper

Is your ICP deep enough to sustain outbound?

5 filters → realistic addressable count, broken down by vertical and geography. Tells you when your ICP is too small to sustain outbound at the volume you need. Cross-references with the Volume Calculator to flag ICP-volume mismatches.

ICP filters

Optional refinements

Estimated addressable companies

Adjust filters to see TAM estimate

📊 Breakdown

Verticals
0
Geographies
0
Reachable %
~70%

🗺️ By vertical (treemap)

📈 Volume math at this TAMOpen Volume Calculator →

Reachable contacts
at ~70% reach
Months of inventory
at 5K sends/mo
Expected meetings
at 2% reply / 30% pos / 50% book
How accurate is this? These are educated estimates from Apollo / Crunchbase / LinkedIn data + B2B census aggregates — directionally correct but easily ±30%. The point is to spot order-of-magnitude problems (e.g. "your TAM is 200 companies and you want to send 5K/mo"), not to be a precise list builder. Validate by actually building a sample list in Apollo / Clay.
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